What I Do for Sellers: Marketing Your Oakland Hills Home
When I introduce a home to the market I put in place a marketing plan with firm dates that specific marketing events will happen.
Typical components that my customized plans incorporate:
1. Individual web site for the property
2. Analysis of areas and neighborhoods from which recent buyers have relocated to your neighborhood
3. Targeted marketing in and around those locations
4. Consistent exposure to the local brokerage community
5. Newspaper exposure on a weekly basis including ad placement
6. Exposure on important search engines via keyword saturation and link building
7. Staging of the home
8. Direct mail pieces
9 Exposure in key real estate magazines
10. Grubb Company office tours
11. Tours for other brokerages
12. Open houses for the public
13. Continual evaluation of what’s working, areas for improvement, and areas for elimination
